NEW RUDE X CHUPA CHUPS COLLAB COLLECTION
Company: Rude Cosmetics
Co-Designer: Kira Chang
Copywriters: Shayla Jamieson, Stephanie Ramos, Fanta Gai
Photographer: Mikolaj Szozda
ART DIRECTION | PACKAGING & COMPONENT DESIGN | ADVERTISEMENT | PRODUCT DEVELOPMENT | PHOTO EDITOR & RETOUCHER | MODEL
TIMELINE: May 2025 - December 2025
RELEASE DATE: April 2026
PROGRAMS: Adobe Creative Suite, Blend Translations, WeTransfer, Shutterstock
I led the design of new products for the upcoming Rude x Chupa Chups collection. As the primary designer, I ensured visual consistency with existing Rude x Chupa Chups products while refreshing the overall look to make the collection feel new and exciting.
The collection includes the Color Crush Face Palette; Sweet Cheeks Blush Balms (6 shades); Fruity Tutti Lip Oils (4 shades); Fruity Lip Balms (6 shades); Pucker Pop Tinted Lip Balms (4 shades); Tubing Mascara; Waterproof Mascara; Pop Wink Eyeliner and Mascara Duo; and Glow Pop Jelly Highlighter Sticks (6 shades).
